A Growth Marketing Agency Led Like Your Own CMO

You built the business. We build the system that scales it.

Growth Without Building a Marketing Department

Sorbet Labs is a growth marketing agency for founder-led businesses that prefer to outsource marketing. We find what holds growth back, build the plan, and run search, content, ads, and brand for you.

We work out of Bengaluru (Bangalore), India, and serve founder-led businesses across the United States and India. As a growth marketing agency, we lead like your own CMO. Our growth marketing services cover growth marketing strategy, AI SEO, content, paid media, and brand, delivered by a growth partner who stays accountable for results. Learn what a fractional CMO is or see how pricing works.

Our systems

Four Systems, One Growth Plan

Growth strategy and direction led by a fractional CMO

01

Growth Strategy and Direction

Goals, priorities, budget, roadmaps, and updates.

Search, content, and AI search optimization for founder-led businesses

02

Search and Content

SEO, AI search visibility, and content marketing.

Paid media and email marketing with no ad commission

03

Paid Media and Lifecycle

Ads, landing pages, and email.

Brand identity and social media design for founder-led businesses

04

Brand and Social

Identity, design, and social presence.

What each system includes

Growth Marketing Services in Detail

Growth Strategy and Direction

Our growth marketing strategy starts with an audit of your goals, customers, and channels. Then we set priorities, budgets, and a roadmap, and review progress with you on a steady rhythm, the way your own CMO would.

Includes: growth marketing strategy, planning and budgeting, roadmaps, KPI tracking, and regular reviews.

Search and Content

Our AI SEO and classic SEO work makes you easy to find on Google, Bing, and in AI answers such as ChatGPT and Gemini. Our content team writes the pages, articles, and FAQs that earn trust and citations. Being found in AI answers now matters for every founder-led business, so we build for it from day one. Read our generative engine optimization guide.

Includes: AI SEO and AI search visibility, SEO consulting and execution, content marketing, and technical SEO.

Brand and Social

Our in-house design team builds identities, websites, apps, and social creative that look distinct and stay consistent. Strong design and content work make every other system perform better.

Includes: brand identity and design, website and app design, social media marketing, and influencer campaigns.

Our approach

Tailored Growth Marketing Services, Never One-Size-Fits-All

We do not sell packages. As a growth marketing agency, we build each growth marketing strategy around your market, your customers, and your goals.

Tailored from the first audit

Your growth marketing strategy is built for your business, so you never receive a copied template.

Sustainable, not ad-led

We earn no commission on ads, so our growth marketing services lead with search, content, brand, and email, with ads where they pay off.

Strong design and content teams

Our in-house specialists create the brand, pages, and content that make your strategy visible.

Based in Bengaluru, India

We work out of Bengaluru (Bangalore) and serve founder-led businesses in the US and India. Talk to the team →

For founders who want to grow sustainably

We choose clients who want steady, compounding growth over quick spikes.

Why founders choose us

Why Founders Choose Our Growth Marketing Agency

AI tools, freelancers, agencies, and big consultancies are generic or out of reach. We are built for the space between. As your growth partner, we cover AI SEO and everything around it.

Market-by-market insight

Planned around how buyers in your market search, compare, and decide.

Senior advice, fair price

Senior growth marketing services without consultancy fees.

One business per industry

Your strategy stays yours.

Transparent fees

Growth marketing services scoped to your goals, with no commission on ad spend.

A senior all-women team

Work with the people leading your growth. Talk to the team →

Proof you can check

Your growth partner shares regular progress updates, plus case studies and testimonials you can review.

What You Receive

  • A clear plan: what to fix first, and why
  • Goals and priorities in plain language
  • A step-by-step plan for each channel
  • A senior strategist as your point of contact
  • Regular progress updates

Ways to Work With Us

Growth audit and roadmapA fixed-fee plan you can act on

Fractional CMO partnershipOngoing monthly direction and delivery

Scoped projectA brand refresh, a website, or a campaign

Who we work with

Founder-Led Businesses at $1M to $20M

We take one business per industry across the United States and India. Ask whether yours is open.

  • Banking, financial, and insurance
  • Automotive
  • Retail, ecommerce, and D2C
  • Logistics and manufacturing
  • SaaS and technology
  • Pharma and healthcare
  • Beauty, wellness, food and beverage
  • Real estate and education
Digital transformation strategy for a growing business

Case studies

How Our Growth Marketing Agency Works With Founders

Logistics and warehousing

Fulfillment Plus

The challenge: A fulfillment brand with 43 years of credibility, competing for attention against newer, venture-backed rivals.

Our approach: We act as its outsourced marketing team, running the website, search, AI visibility, and social handles end to end.

The result: About 150 leads in a single month, and roughly 120 hours a month handed back to the team.

Read the full case study →

Home accessibility

All Access

The challenge: A home accessibility business whose customers search at moments of urgent need, such as stair lifts and accessible showers.

Our approach: We were handed the account from day one and run the brand, website, social handles, local search, and Meta and Google campaigns end to end, passing leads to the sales team.

The result: A website that went from zero to top 10 rankings, with inbound leads from local search and paid campaigns.

Read the full case study →

What clients say

In Their Words

★★★★★

“They didn’t just market our brand; they built it. From website to performance marketing, Sorbet Labs created a cohesive digital presence that increased engagement and conversions.”

Danielle Csibi

Questions, Answered

What does a growth marketing agency do for a founder-led business?

A growth marketing agency finds what holds growth back, builds a plan, and runs the channels that drive it. Sorbet Labs does this as your outsourced growth team, with a strategist and specialists for search, content, design, and ads.

What does a fractional CMO team include?

Senior ownership of strategy, planning, budget, and results, part-time, with specialists who do the work.

Do we need to hire a marketing team?

No. We act as your marketing team, with a strategist and specialists for search, content, design, and ads.

How is this different from a consultancy or a typical agency?

Consultancies are priced for large companies and agencies often reuse one playbook. We tailor the plan to your market, with senior people on your account.

Why do you not push ads, and what does no commission mean?

We earn nothing from your ad spend, so we have no reason to inflate it. We recommend ads only where they pay off, and we lead with search, content, brand, and email for sustainable growth.

What are growth marketing services?

Growth marketing services combine strategy, search, content, paid media, email, and brand into one plan aimed at measurable growth. Sorbet Labs delivers them as your outsourced growth team.

What does a growth marketing strategy include?

A growth marketing strategy sets goals, priorities, budgets, channels, and a measurement plan. Ours is built around your market, then reviewed with you on a steady rhythm.

Do you offer AI SEO?

Yes. Our AI SEO work makes your business easy to find and cite in ChatGPT, Gemini, Google AI Overviews, and classic search. Read our generative engine optimization guide.

Is Sorbet Labs a growth partner or a vendor?

A growth partner. We stay accountable for results, share progress openly, and recommend what works, not what bills the most.

Can you work with our existing freelancers or team?

Yes. We can set the plan and brief your existing people, or take over delivery, whichever fits.

How soon will we see results?

Paid media and email can move within weeks. SEO, content, and AI search visibility build over several months. We set expected timelines for each channel at the start.

How is pricing structured?

Scoped to your goals. Book a call and we will recommend the right start, or read how fractional CMO pricing works.

Let’s Find Your Growth Bottlenecks

Tell us where growth could move faster. We will map the path, and walk it with you.